Six Sigma Methodology
Six Sigma is a highly disciplined, process-oriented way of driving process excellence in organizations. Traditionally, this philosophy has primarily been applied in manufacturing. However, world class companies are rapidly adopting Six Sigma into other key areas including marketing and advertising.
TMX is the first company of its kind to begin embracing Six Sigma methodology for marketing communications. Guided by one of the world leaders in Six Sigma, Don Linsenmann Vice President and Six Sigma Champion at DuPont, we are taking our marketing process to new levels of constant measurement, accountability and customer satisfaction.
For more general information regarding Six Sigma, please refer to the following resources:
